Theory

Philosophy

Theory proposes apparel collection for men and women with a focus on basic and sober knitwear.

The brand was founded in 1997 and it offers comfortable, versatile and modern collections, made of light fabrics and yarns like cashmere.

The brand has always highlighted  simple and plain designs in order to create the best garments for the current working life.

Theory offers a wide range of trousers, fit shirts are matched with the passé-partout blazers.

The  virgin wool ultralight cardigans, sweaters, dresses and round neck shirts made jersey worked to frame, t-shirts in bold colours, striped "V" neck and raglan sleeves shirts are the “must” in the Theory collections.

© Images copyright: Theory and rightful owners.

Boutiques Theory

Typology
Bernardelli Donna & Uomo
The Best Shops
Bernardelli Donna & Uomo The Best Shops
Research and elegance,  simplicity, and originality. Words that well describe Bernardelli's philosophy. Historical name in the panorama of Italian multibrand boutiques and an absolute reference point in terms of style and research. Mix and match, cheap and [...]
Espace Cannelle
Espace Cannelle
Opened in 1988, Espace Cannelle is an elegant womenswear boutique located in the Arcadas of Estoril, one of the prettiest and most charming places in the area, with a view looking at the Casino Gardens.   It is a contemporaneous space with an area of 350 square meters on three floors; two for [...]
Gibot
The Best Shops
Since 1956 Gibot is located in Via Nomentana, Roma, with a 2-levels boutique of 500sqm, organised on three different sections (Gibot Donna, Gibot Uomo and Gibot Kids) and eight windows on the street. The boutique offers a carefully selected range of important and luxury clothing [...]
Le Noir Conegliano
Le Noir Conegliano
Since 1969 boutique multibrand Le Noir has been developing the concept of exclusive elegance and luxury, mixing haute couture with bohemian luxe, prestigious and sophisticated collections with sparkling young and emerging designers. Today Le Noir boasts two beautiful boutiques, located in [...]
Le Noir Treviso
Le Noir Treviso
Customers’ continuity and affection are very important values for Le Noir; they purchase with fun, diving into a sea of ​​energy and positivity. Shopping experience is important to like oneself, but the strength point are definitely proposals and Le Noir is be able to understand the wide [...]
Luisa World Kifisia
Luisa World Kifisia
Luisa World opened its first store in 1975 and it quickly became synonymous with elegance and innovation, thanks to the eclectic mix of labels proposed. Today with the multi-brand stores in the districts of Kolonaki and Kifissia in Athens and one in Mykonos, Luisa World is a name of [...]
Luisa World Kolonaki
Luisa World Kolonaki
Luisa World opened its first store in 1975 and it quickly became synonymous with elegance and innovation, thanks to the eclectic mix of labels proposed. Today with the multi-brand stores in the districts of Kolonaki and Kifissia in Athens and one in Mykonos, Luisa World is a name of absolute refere [...]
Luisa World Mykonos
Luisa World Mykonos
Luisa World opened its first store in 1975 and it quickly became synonymous with elegance and innovation, thanks to the eclectic mix of labels proposed. Today with the multi-brand stores in the districts of Kolonaki and Kifissia in Athens and one in Mykonos, Luisa World is a name of [...]
Monti Donna
The Best Shops
Monti Donna The Best Shops
Monti is a well-established boutique in the central Cesena, offering clothing, footwear and accessories for women. The cozy and elegant store has been offered sophisticated collections for over 40 years, aiming at a very demanding customer, who likes to choose the most exclusive outfits.  The [...]
Monti Spazio 31
Monti Spazio 31
Monti Spazio 31 is the Group's boutique located at 31 Via Fantaguzzi, dedicated to clothing, footwear and accessories collections for young woman, created by national and international emerging designers. A modern and sophisticated space that proposes important brands such as Off White, MSGM, RED V [...]