Theory

Philosophy

Theory proposes apparel collection for men and women with a focus on basic and sober knitwear.

The brand was founded in 1997 and it offers comfortable, versatile and modern collections, made of light fabrics and yarns like cashmere.

The brand has always highlighted  simple and plain designs in order to create the best garments for the current working life.

Theory offers a wide range of trousers, fit shirts are matched with the passé-partout blazers.

The  virgin wool ultralight cardigans, sweaters, dresses and round neck shirts made jersey worked to frame, t-shirts in bold colours, striped "V" neck and raglan sleeves shirts are the “must” in the Theory collections.

© Images copyright: Theory and rightful owners.

Boutiques Theory

Typology
Jeurissen
Jeurissen
Not just a simple fashion place. Jeurissen has a name in the Belgian fashion industry. Already for 4 generations they stand for quality, service and professional advice, always on the outlook for the best collections in Paris, Milan and New York. A lot of time is spent on fashion shows, showrooms an [...]
Luciana
The Best Shops
Da oltre cinquant’anni Luciana Boutique rappresenta un punto di riferimento per la clientela femminile grazie ad una selezione esclusiva dei più importanti designer, mixando noti luxury brand, talenti emergenti e prodotti di nicchia, grazie a una contnua ricerca. All'interno [...]
Torregrossa
The Best Shops
Torregrossa The Best Shops
La boutique Torregrossa Libertà nasce nel 1964. Situata in un palazzo ottocentesco al numero 5 della centralissima Via della Libertà, si è subito imposta come uno dei primi multimarca di prêt à porter italiani, diventando in breve tempo  il punto di riferiment [...]
13metriquadri
13metriquadri
13metriquadri is a boutique inaugurated in 2007 and located in Bellaria, in the province of Rimini. The store offers a selection of the best contemporary and luxury streetwear clothing and accessories collections for both men and women.

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