Philosophy
Jenni Kayne is an american luxurious women's total look clothing brand, a sophisticated mix of clean lines, classic styling and beautiful fabrications.
After studying at Otis College of Art and Design and a stint as a boutique buyer, Los Angeles-based designer Jenni Kayne launched her namesake label in 2003, when she was just nineteen.
She quickly established her signature look: a subtle interpretation of classic American sportswear blended with California coast lifestyle with easy, refined silhouettes.
Socially backed by young Hollywood peers such as Rachel Bilson and the Olsen twins, Jenni has a loyal following of customers who desire clothing that is effortless and casual, but still incredibly chic.
She began showing at New York Fashion Week in 2005, and was inducted into the Council of Fashion Designers of America (CFDA) three years later. In 2007, Kayne opened her first shop in West Hollywood.
Shorty thereafter, she began designing footwear and launched what became her signature shoe, the D’Orsay, both a creative and commercial success.
Her desire to share this knowledge drove her to create Rip+Tan, the brand’s lifestyle blog, as well as her eponymous home store – Jenni Kayne Home.
Outside of her stores, Jenni Kayne clothes and accessories are currently available online and through retailers across the United States and Europe.
© Images copyright: Jenni Kayne and rightful owners.
