A.P.C.

Philosophy

A.P.C. is a French brand of ready-to-wear for men and women, founded by the Tunisian Jean Touitou in 1987.

A.P.C. is the acronym for Atelier de Production et Création, a clothing and accessories collection, known worldwide for its simple and minimalist designs, without showy logos.

The selvedge denim  collection is one of the brand’s main product; classic or skinny jeans and  mini skirts, very popular among fans of Japanese denim, with trendy cuts and fashionable details.

The A.P.C. fans love its natural denim, delavé in the right place; customers are invited to bring their old denim jeans in the A.P.C. stores, where they will be replaced with a new pair at half price.

The brand eclectic philosophy offers a niche elegance, a urban-casual clothing, easy to wear that mixes luxury knitwear and outerwear,  caban jackets, shoes and accessories characterized by a "Parisian chic" aesthetic: the “less is more” approach is so hard to find nowadays.

Fabrics and colours and exceptional and bizarre: black, white, gray, and also vivid tones as magenta, yellow, purple and electric blue.

© Images copyright: A.P.C. and rightful owners.

Showrooms

Boutiques A.P.C.

Typology
Spazio Bra
The Best Shops
Spazio Bra The Best Shops
Spazio was born in 1999 from Giacomo Riorda's passion for refinement and innovative vision. Spazio Bra on Via Vittorio Emanuele, the heart of the city of Bra, which overlooks the fascinating and dynamic landscape of Langhe and Roero, a Unesco World Heritage Si [...]
Spazio Pritelli Rimini
Spazio Pritelli Rimini
The elegant Spazio Pritelli boutique in Rimini, 250 mq designed by Vincenzo De Cotiis, expresses minimal materials and colors. The main design, a modern balance between modernity and sophistication, creates pleasant atmospheres, a perfect set for the most important fashion collections, which mark e [...]
Sugar
The Best Shops
Sugar is one of the best known and most important names on the Italian fashion scene: since 1980 its stores, born and evolved under the guidance of Beppe Angiolini, Honorary President with responsibility for the image of the National Chamber of Fashion Buyers, are absolute a reference [...]
Suit Donna Lecce
The Best Shops
Suit Donna Lecce The Best Shops
Modern, refined and avant-garde.  Difficult to enclose in a few words the vision of the Suit boutiques, two exclusive spaces located in the heart of the wonderful city of Lecce. A project born in 1995 but has its origins in a long history of craftsmanship. The pa [...]
Tricot
The Best Shops
Now’s the time. Molto più che uno slogan. Una vera e propria filosofia, su cui si fonda l’identità di Boutique Tricot. Ora è il momento. È l’intuizione che, nei primi anni Ottanta, ha portato alla fondazione di un progetto imprenditoriale di succe [...]
Acqua Salata Cattolica
Acqua Salata Cattolica
Acqua Salata by Gruppo Pritelli is a concept store, a container of super cool brands, with contemporary and streetwear collections, with also a wide selection of sneakers.A modern space with a minimalist taste dominated by concrete and interrupted by orange steel grids.  
Acqua Salata Riccione
Acqua Salata Riccione
400 metri quadrati di stile e design nel cuore delle vie dello shopping, una delle destinazioni che detta mode e tendenze in tutto il Paese. Inaugurato nel Giugno del 2020, lo store Acqua Salata di Riccione, situato in Viale Gramsci nell'area pedonale, è l'ennesimo tassello in un percorso di [...]
Al Duca D'Aosta Padova
Al Duca D'Aosta Padova
Close to the old railway, far from the city centre of Padova, the Ceccato family opens Al Duca D'Aosta flagship store. The famous Padua boutique is located in a 60’s building that dominates the most popular street of the city center, where Hermès, Gucci, Cartier, Bulgari and, last [...]
Ancote Accessories
Ancote Accessories
Ancote Man
Ancote Man