Philosophy
Yosi Samra founded his own brand in 2009.
Yosi inherits the passion for shoes from his father; he worked at family business and learns the different craft techniques; the traditional processes combined with an innovative twist, will become the strength point of his collections.
The designer proposes flip-flops and loafers, but flats are the brand’s core product, appreciated by celebrities.
Comfortable and functional, flats are created with high quality fabrics and feature a soft elastic that wraps the foot and eases the movement.
The rubber outsole provides maximum flexibility; the folding shoes can be easily slipped into the bag and pulled out just in case.
They are proposed in bright or metallic colours and more traditional shades, in order to match them with refined and glamorous outfits.
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