Philosophy
Improvd is a New York-based women's fashion house, founded by Sam Ben-Avraham, who works following the "less is more" motto.
He simplifies, returns to a basic aesthetic, mixing quality with an intellectual habit.
An avant-garde fashion that deconstructs and reinterprets trends in its own way.
The brand combines the washed and dyed materials, for a truly unique look for those who love simple shapes and basic.
The collections are so versatile and designed for the modern, dynamic and strong femininity.
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