Care Label

Philosophy

Care Label was launched in 2007 after the meeting between Leopoldo Durante, an Italian designer with twenty years of experience and Lapo Elkann, a real trend hunter.

Brand’s strenght point are care, attention and respect.

The name Care label plays on the double meaning of careful brand /care label.

"Care" is in the search of the best quality raw denim, materials and attention to detail.

The brand hallmark is the selvage line that customizes the denim's back pockets.

Care label does not focus on a showy logo: in some designs the "paper patch" is covered by a multistriped paper.

Only the long-term use and repeated laundering will reveal the brand’s name printed on the jacron.

© Images copyright: Care Label and rightful owners.

Showrooms

Boutiques Care Label

Typology
Ascot
Ascot
Ascot is a shopping institution located on Viale Romagnosi, in the heart of Salsomaggiore Terme, a small yet enchanting city renowned for its thermal springs. The store opened its doors back in 1986, and soon became a reference point thanks to its eye for high-end qual [...]
Biffi Milano
The Best Shops
Biffi Milano The Best Shops
  Biffi was born in the 60’s and it is located in                Corso Genova, Milan.                               It is an historic clothing, [...]
Caneppele
Histores
Caneppele Histores
During Caneppele boutique's story, nothing happened by chance. A story made out of passion, sacrifice, and intuition. Mario's parents met, liked each other, and engaged at work, in the largest clothing store in the city, the Niccolini. Back in the days, during th [...]
Chopper Space
Histores
Chopper Space Histores
Chopper Space è una elegante boutique d'abbigliamento per uomo situata sotto i portici di Via Martiri Liberazione nel cuore di Chiavari.  Lo store è un indirizzo di riferimento per la clientela maschile grazie ad una selezione di marchi eleganti e sportswear-chic come B [...]
Cosentino
Cosentino
Cosentino was founded in Cesena in 1985; the store, 100 sqm and six huge windows overlooking the central city, has soon become an important retail in the central Cesena. The store has become a reference for fashion in the entire Region, thanks to a selection of avant-garde and luxury brands.
Fabris
Fabris
 
Falcioni
Falcioni
Opened in 1967, Falcioni is a renowned store located in Piazza della Repubblica, in the heart of Viterbo. Today Falcioni is a modern boutique that ranges from contemporary classic to avant-garde sportswear, offering a selction of menswear and womenswear collection. For him: Boglioli uns [...]
Felloni Studio
Felloni Studio
   
Ghiglione
Ghiglione
Quella di Ghiglione è la storia di una famiglia alla ricerca di nuove ispirazioni dal 1984! Questa storica boutique di Genova è situata in Via Cesarea, una via del centro ma non al centro. Un negozio che va scoperto e per farlo bisogna girare l’angolo, solo così si pu&og [...]
Harrison Oscar Edition
Histores
Harrison Oscar Edition Histores
Harrison Oscar Edition is an elegant menswear boutique located in Via Giorgio e Guido Paglia, Bergamo. A welcoming store where a team of experts in fashion research and innovation, helps the modern gentleman to discover the new trends. Well-known brands are mixed with emerging designers, [...]