John Varvatos

Philosophy

The American-Greek designer John Varvatos creates apparel, sportswear and accessories for men; he started his career at Ralph Lauren and Calvin Klein and he launched in 2000 his own label, winning the major international fashion awards.

Varvatos puts the indomitable rock&roll spirit in tailored suits, inspired by ZZ Top, Alice Cooper and Iggy Pop.

Varvatos has gained a prominent place in the US fashion; as a real lifestyle brand he enlarges the business with jackets, suits, belts, handbags, shoes and small leather goods.

John Varvatos, faithful to his style but always open to new aesthetic influences, offers a new dress code inspired by a rocker-gentleman, who escapes from metropolis, wearing tasteful garments with a vintage mood.

John Varvatos's wardrobe proposes wrinkly sweaters and shirts, leather outerwear, tuxedo jacket with double hems, calf-length trousers, comfortable shorts, shoes without laces, delavé leather tote bags and versatile scarves on neck or on the waist.

 

 

 

 

 

 

 

© Images copyright: John Varvatos and rightful owners.

Boutiques John Varvatos

Typology
Soho-Soho Glyfada
Soho-Soho Glyfada
Soho-Soho established in 2001, is today one of the most dynamic multi brand chain store in the Greek Fashion Market, with seven locations scattered between Santorini, Athens and Mykonos, a real presence on social networks and a selection encompassing the largest American and European fashion brands.
Soho-Soho Kifissia Men
Soho-Soho Kifissia Men
Soho-Soho established in 2001, is today one of the most dynamic multi brand chain store in the Greek Fashion Market, with seven locations scattered between Santorini, Athens and Mykonos, a real presence on social networks and a selection encompassing the largest American and European fashion br [...]
Soho-Soho Mykonos Men
Soho-Soho Mykonos Men
Soho-Soho established in 2001, is today one of the most dynamic multi brand chain store in the Greek Fashion Market, with seven locations scattered between Santorini, Athens and Mykonos, a real presence on social networks and a selection encompassing the largest American and European fashion br [...]
Soho-Soho Santorini
Soho-Soho Santorini
Soho-Soho established in 2001, is today one of the most dynamic multi brand chain store in the Greek Fashion Market, with seven locations scattered between Santorini, Athens and Mykonos, a real presence on social networks and a selection encompassing the largest American and European fashion br [...]
Soho-Soho Spetses
Soho-Soho Spetses
Soho-Soho established in 2001, is today one of the most dynamic multi brand chain store in the Greek Fashion Market, with seven locations scattered between Santorini, Athens and Mykonos, a real presence on social networks and a selection encompassing the largest American and European fashion brands.
A.K. Rikk's
A.K. Rikk's
A.K. Rikk’s opened in 1986 in Michigan, it is a contemporary fashion boutique specialized in men’s and women’s clothing, accessories and home furniture. A huge and sophisticated space of 28,000 square feet, with exclusive architecture and design.

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