Philosophy
Burberry Prorsum is the young Burberry collection characterized by dry fits.
The designer Christopher Bailey, creative director of the brand, designs more eccentric items, compared to the traditional first line, with more aggressive and lively traits for a cool & young target.
Burberry Prorsum refreshes traditional Burberry items, as the popular "trench coat", that becomes studded, and horn buttons with the brand logo.
Logo was created by the founder in 1901 and identifies Burberry first line too.
It represents an equestrian Knight wearing a Wallace Collection armour; his launch has a banner with the Latin motto "prorsum".
Brand offers two different collections: the Burberry line is known for its classic tartan style, elegance and low-profile refinement, and also Burberry Prorsum, the trendy and young line.
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