Philosophy
Banjo & Matilda is a luxurious knitwear brand founded in 2008 by Ben and Belynda Macpherson and known globally for its fun sweaters and luxe cashmere basics.
Born in Bondi Beach Australia, the first collection' aim was to create items that were not only discreetly luxurious, but that captured the freedom and the laidback spirit of their lifestyle by the beach, the freshness of the ocean, warmth of the sand, and soulfulness of the surf, in a range of knitwear made with supreme quality.
The result being sweaters spun from the most premium of natural yarns such as fine cashmere, silk and organic cotton but supporting the opposite of ‘fast-fashion’ in sustainability, longevity, endurance and lovability.
Elle Macpherson, Ben's sister, designed a limited edition sweater for the label, and following on from the success of that partnership, the brand collaborated with singer Natalie Imbruglia in 2010 on a sweater named ‘Lucky’, the proceeds of which went to charity.
Now producing four cashmere collections a year, the label is stocked internationally at Net-a-Porter, Neiman Marcus and Shopbop and a firm favourite of celebrities including, Claudia Schiffer, Naomi Watts, Victoria Beckham, Gwyneth Paltrow, Sienna Miller and Rihanna and continues to grow quickly and acquire new customers by the day.
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